Art Inside and Outside the Museum (16. September 2007, 15:35 by Erik) ~ By Erik Hanberg
Hanging in the windows of the old Commencement Art Gallery are event posters for things going on in Tacoma like the Zoo, live theater, and art exhibits. But a large movie poster (pictured) caught my eye because I’d seen it just last month … hanging on the walls of Tacoma Art Museum.
The film it advertises, United We Stand, is fake. The poster was put together by two artists, Eva and Franco Mattes, who call themselves 0100101110101101.ORG. They plastered this poster on walls all over Europe in 2005 and 2006 (see pictures here). The idea was a satire of Hollywood blockbusters, European patriotism, and probably a few more things as well.
The poster was displayed as part of TAM’s Sparkle Then Fade exhibit, which closed on Labor Day. Could it be the same poster? Did the museum not know what to do with it and so decided to give Tacoma a little high-profile guerrilla art?
Either way, it was very cool to catch a piece of art out “in the wild” in Tacoma after just seeing it hanging on the walls of a museum.
Links
Sparkle Then Fade at TAM
0100101110101101.org
United We Stand website
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Well, it’s the same artwork in the sense that the ad campaign – not the poster – was the art. The internet ad banners, the mock website for the movie, and the posters smattered around the world are all part of the viral work of art.
As for the physical poster that was in our museum, it’s been returned to the artists’ gallery in New York. The “United We Stand” poster in the Commencement Art Gallery window has been there since around May. Check it out if you’ve missed it in our galleries.
1 | Posted by Alyssa Rosso | Sep 17, 11:02 AM
Metro coffee has had it on their wall for many months now. I have also seen it elsewere around town. What caught my eye was all European cast members.
2 | Posted by Marty | Sep 17, 12:28 PM
It’s been up since May?! And in coffee shops and elsewhere in town, too? … Man. I’d never noticed it until I saw it at TAM.
Thanks, Alyssa. I like the idea that an ad campaign can be art rather than an individual poster.
3 | Posted by Erik Hanberg | Sep 17, 12:41 PM
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