Seen on Pacific Ave.

We like it.
UPDATE – Friday at 8:30 am
Check out today’s column by Dan Voelpel. It provides a bit of the background.
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I just saw this while having lunch at Vinum. Great sign!
1 | Posted by Rob McNair-Huff | Dec 4, 01:04 PM
I can’t even get him to give me the time of day…
2 | Posted by Sassy McButterpants | Dec 4, 01:06 PM
JayRay (our homegrown ad agency) totally rocks! And special thanks to Steph Farber.
3 | Posted by DtownDweller | Dec 4, 02:09 PM
I wonder if JayRay contemplated the ominous aspects of this marketing piece (when russel starts laying off employees in 2009 yo).
in there a suicide capsule hidden in that gem?
4 | Posted by RR Anderson | Dec 4, 02:20 PM
LeRoy’s ads by JayRay have become one of Tacoma’s best holiday traditions. Perhaps someone can dredge up the full compilation? Wasn’t there one a few years ago that created some controversy?
6 | Posted by Squid | Dec 4, 03:56 PM
Squid-
I believe it was something along the lines of “now they will look at your face” regarding a pair of diamond earrings.
7 | Posted by Tacoma (A)roma | Dec 4, 11:10 PM
it was more hardcore than that. “tired of men staring at your titties” or something. One billboard was vandalized, but it was probably an inside job to generate media attention.
8 | Posted by RR Anderson | Dec 4, 11:49 PM
Yeah man, those original ads were harsh. Remember this one? “Is yo woman so ugly she gotta tie a pork chop aroun’ her neck to get the dog to play wit her?” “Give LeRoy a holla!”
9 | Posted by Mofo from the Hood | Dec 5, 02:01 AM
you can find more of the classic LeRoy billboards at:
http://www.jayray.com/work_samples.php?id=34
Cutting edge stuff, no question.
10 | Posted by crenshaw sepulveda | Dec 5, 08:43 AM
Kudos to LeRoy and JayRay – but what does it say about Tacoma that it has a freestanding billboard on Pacific Avenue and 10th Street?
11 | Posted by David Boe | Dec 5, 09:35 AM
Maybe it’s just me, but the “Same Sacks Marriage” billboard was a little creepy. Perhaps I’m overthinking it though.
12 | Posted by Squid | Dec 5, 02:16 PM
LeRoy and JayRay are a fantastic, clever, outrageous team. Keep them coming, please. Steph Farber is an incredible talent that Tacoma should be proud of…..home grown artist that he is!
13 | Posted by nanajan | Dec 6, 09:49 PM
Jay Ray/LeRoy is way better at targeting the Tacoma consumer than say…Jamba with their prominent billboards on Jefferson that tell “Seattle” to “fruit up” or something like that.
Seattle…they think Tacoma is Seattle. Great marketing. I’m not buying my kids anything at Jamba Juice. I’ll take to Blackwater for coffee.
14 | Posted by altered chords | Dec 8, 02:25 PM
an alternative viewpoint from a more conservative audience… enjoy!
15 | Posted by RR Anderson | Dec 8, 07:03 PM
Commenting is closed for this article.
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